One of the most common types of transactions that a company will make to grow its business is to purchase licensing rights – this means purchasing the right to use someone else’s intellectual property.
In this article, we give you some great examples of acquisitions to purchase licensing rights. These are companies that bought known things and made sure they had a solid plan for how the item will be used in their own industry. For example, Disney purchased Marvel Entertainment and EA bought NCsoft.
If you find yourself interested in purchasing something similar but not enough details have been released, check out this article for some insight into what purchase options are available!